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How to Access Old GMB (Google My Business)
Trick to Edit Business Profiles the Old WayOverview Google recently updated the UX for managing business profiles (November 2022). Instead of using the Google Business Profile Manager, users now have to make changes directly in the SERP....
How to Track Phone Calls in GA4 with GTM
With the release of Google Analytics 4, digital marketers are scrambling to update their customized conversion tracking. Tracking phone calls is not much different with GA4 compared to the GA-UA, so let’s explore how to set it...
Job Schema – How To Get More Job Applicants & Candidates
Rank #1 In Google Jobs We just helped Lux Salon in Tacoma implement job schema for a Hair Stylist position they’re looking to hire for. They’re now ranking #1 in Google jobs. Within 2 days they got 3 applications submitted. ...
How To Get Free Backlinks
Getting Links Is The Hardest Part Of SEO. Unfortunately, they're essential, especially in competitive industries and niches. Getting backlinks that you pay for is much easier, but they tend to be lower quality (not always), can...
In terms of SEO, what makes a good link?
What Makes A Good SEO Backlink? People always say PA & DA, UR & DR. Naw. Those are very fallible and manipulatable metrics. I’ve seen websites with a DA of 30, and a DR of 50 with only 2–4 links. Relying on these metrics...
Speed Optimizing Images & Videos for Divi: 2020 Best Practices
Improving UX & SEO by Balancing Speed with Image QualityOverview This is a guide to best practices of using images and videos on the web, specifically with the Divi theme. The purpose of this guide is to help you reach a balance between...
Is online advertising cheaper than print?
Which advertising metric are you using to judge cheapness? Generally, Yes. However, cheaper in what way? Cheaper per CPC (cost/acquisition)? Better ROAS (Return on Ad Spend)? Cheaper CPM (Cost per 1000 Impressions)? Do...
Should you use high cpc keywords for SEO?
Understanding SEO & Keyword Research When people ask if they should use high cpc keywords or any other type of keyword metric it is because there is a misunderstanding of what CPC means, and what SEO is. No single keyword...
What are some local SEO tips for a manicurist?
Start With An Already SEO’d Website Spend the money on a website that is built by SEOs. It is more expensive. However, if you build a website in such a competitive niche, and SEO is not accounted for in the building of the site,...
Does not using H2 and H3 tags affect on-page SEO?
It is possible to rank without using H2s & H3s. They are low-level heading tags that have been shown to not be directly correlated with ranking better. However, heading tags do help indicate the webpage structure, and...
How can you make sales through online & affiliate marketing?
Affiliate marketing is only successful if you create an actual business. This is no half assed venture. You will need to know your target audience, SEO, social media marketing, email marketing, photography, video, and maybe even...
What type of marketing is TV?
Television advertising is called Broadcast Advertising (BA). Radio advertising is also BA. BA is a mass-market form of communication. Broadcast advertising has suffered from the popularity of DVR’s "ad-skipping" technology, and...
How To Get The Best Results With SEO Research
Competitive Analysis & Searcher Intent TL;DR: To do SEO research well, you will need to analyze your competition, and know the searcher intent that you want to target. Competitive Analysis You have to know what the...
Webpages with Featured Snippets Won’t Appear Twice on Page 1
Google Featured Snippet UpdateYou Only Show Up Once Now Google no longer allows your website to show up as a snippet (answer at the top of Google, see the second image for example) while also showing as a regular result (see the...
Rebuilding The Maury Island Incident Website in Divi
Earlier this month Clarity Online hosted the Divi Seattle meetup group at our coworking space in Pioneer Square. The event covered how easy it is to rebuild an existing WordPress website using Divi. We worked with Scott Schaefer, a local award-winning publisher and filmmaker, to rebuild a promotional website for a film he produced.
How to Customize Divi Search Results Page in Divi 4.0 Theme Builder
The new Divi 4.0 Theme Builder was recently released, which offers the option to customize all different areas of Divi. If you're looking for how to create a custom search results page template in Divi, now you can. At the time...
Divi Theme Macbook Pro Give Away
Divi 4.0 Countdown Elegant Themes is raffling a new Macbook to promote the Divi 4.0 launch. Check it out.
How To Reply To Reviews
By Trenton Erker Published August 13, 2019Reviews provide trust. Usually, to get a sale, people have to go through the process of knowing you, liking you, and trusting you. How can they know and like you when they’re making a split-decision...
How To Use Google My Business For Your Small Business
By Trenton Erker Published August 6, 2019If your business is targeting local customers, and you have not yet set up your Google My Business (GMB) profile, then you will want to setup a Google My Business profile before going further with...
[Event] AMA Puget Sound – Demystifying SEO
Why You Should Go. What you've been doing isn't working anymore, you have no time, and you want to generate leads and sales even when you don't work. About AMA Puget Sound The American Marketing Association Puget Sound (AMAPS) is the...
How to track Google Translate with Google Analytics
This is for people who have already installed Google Translator onto their website. Google Translator isn't compatible with Universal Google Analytics, which is what has been used for several years now. It is only compatible with...
How to save an image from instagram
By Trenton Erker Published June 10th, 2018 Overview Instagram has made it difficult to save an image from their app and website. The easiest thing to do is just take a screen shot of the image...
How to like fb page with your fb page
By Trenton Erker Published April 4th 2018 How to Like a Facebook Business Page with Your Facebook Business Page Steps: Use a desktop Go to the Facebook business page that you want to "Like" Look underneath their header image Click the 3 dots...
How To Delete Instagram
The #deletefacebook craze is taking over. Mix it with celebrities like Meghan Markle deleting all of their social media accounts, and the Snapchat update debacle, and it’s bound to affect other social media platforms. Most likely Instagram is next. Here’s how to both delete and deactivate Instagram:
WordPress Speed Optimization in 2018
WordPress has a reputation for being heavy & slow, but it doesn’t have to be. Learn best practices for speeding up your WordPress site and why speed matters for SEO. All those pretty images and fancy plugins don’t matter if visitors bounce before your site loads.